What you missed in the Smart World: Southern men more interested in smart home tech

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What you missed in the Smart World: Southern men more interested in smart home tech

Are people really ready for smart appliances to invade their homes? According to a new survey, though many have heard of the technology, only a small portion have invested in these connected home appliances.

Every week we round up the latest developments in the Smart World, from new developer platforms to smart city initiatives around the world. Here’s what you missed in the Smart World last week:

When not to connect: 4moms on the art of digital business

4moms-iphone-app-1080x674Though 4moms (Thorley Industries, LLC) delivers innovative products, such as the self-installing infant car seat or a bouncer that can be controlled using a mobile app, it knows that not everything should be connected to the Internet just for the sake of joining the Internet of Things (IoT) bandwagon.

According to Mara McFadden, director of product management at 4moms, the company incorporates technology where it makes sense. The key here is tying everything to the 4moms app without going overboard, like what it did with its highchair. 4moms did not make a connected highchair, but using the 4moms app, users can register the product, as well as learn more about it, and even get help from the 4moms team in using the product.

Read more about how 4moms fit technology to its products here.

Southern men are most likely to own smart home tech

Smart_home_devices_NWP_surveyThe smart home appliance market is expected to reach $38.35 billion by 2020, but a new survey from NWP Services Corp. reveals that though 82 percent of consumers who were part of a study have heard of smart home appliances, only 10.7 percent of them actually own and use smart home appliances in their homes. The report also showed what factors affect a person’s interest in connected home devices, such as gender, age, region of residence, and what connected devices they are interested in.

The report showed that more men are interested in smart home devices, as well as in owning them, and people living in the southern part or the U.S. are more likely to have heard of or have an idea of what smart home appliances are.

Read more of about the report here.

Tune in next week for more interesting stories, discoveries and innovations in the world of smart and connected things.

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