What Are Promotional Blog Articles? A promotional blog article is a piece of content that advocates for a business or brand. It often informs readers about a product or service they can buy, or a…
Products
Scaling with Process vs. People
In my last article I provided an overview of the six major models of Product Ops that I have encountered (thus far), and I shared my views on each. But while I highlighted the models that I…
13 Top Product Management Blogs And Websites Of 2020
Reading project management blogs from top industry professionals is a great way to keep up to date on new trends, best practices, strategies, and any news related to your product. A quick Google search for…
8 Brilliant Blogs Run by Ecommerce Stores (And What You Can Learn From Them)
Ecommerce store owners understand the importance of marketing and developing a strong web presence. They create beautiful storefronts, invest in advertising campaigns, and build email marketing sequences to attract and win over customers. But look at…
6 Blog Posts To Write To Promote A New Product
If you want to build an online presence, you need to be leveraging content marketing. Whether you are selling services, offline products, or you’re an online ecommerce business, content marketing will help you increase your…
Reasons to Avoid Writing About Your Products on Your Blog
One of the more common pieces of advice about writing for your blog is to avoid “salesy” content. Don’t write sales pitches. Don’t write to promote your own content. It’s provably bad for your site,…
Amazon to Allow Employees to Work Remotely Indefinitely
Amazon said Monday it will allow many tech and corporate workers to continue working remotely indefinitely, as long as they can commute to the office when necessary. The new policy was announced in a blog post and…
Smart Products: Conceptual Review, Synthesis, and Research Directions*
Abstract Smart products have received increasing attention from researchers and practitioners alike. One limitation of the existing literature, however, is that the term is often used as a blanket term and that there is no…
Made in Switzerland: Furniture, fashion & accessories
Ifyou think about ‘Made in Switzerland’ you probably think about chocolates and cheese immediately. While this is absolutely fair, there are many more interesting products and brands to discover throughout the country – especially when…
The New New Product Development Game
In today’s fast-paced, fiercely competitive world of commercial new product development, speed and flexibility are essential. Companies are increasingly realizing that the old, sequential approach to developing new products simply won’t get the job done.…
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